Affiliate Website Support is something that larger affiliate sites should take note of.
Commission Junction is one of those larger affiliate network sites which webmasters can join a link to products and services that are more applicable to your web page rather than leave it to the advertising gods and gurus to randomly select products that compete for your business rather than compliment your business. Ah, but they seem to have lost a bit of marketing nous at the moment.
Lo and behold, the websiteadministrator site has been officially forewarned that due to no paying hits over x amount of time, they plan to cancel the affiliate status. This doesn't particularly bother me as what is the point of my promoting someone else's website if it is not returning a commission as planned. Though sometimes it is not about money, but rather support. And i don't use them exclusively, in fact i much rather prefer Share-a-Sale. And you should try and find a products that better compliment your pages so that sales do occur in an orderly manner. There have been many visitors from my site to Commission Junction, so in my view, it is the marketers inability to close the sale, not my inability to provide a warm lead.
But this is not the point, there are two sad sides to marketing reach with his behavior.
One is that if you have a small website that does not get a lot of hits, this is one network you should make sure you do not join. I quite like the idea of smaller websites being able to set up a web page, link in some affiliate products (because of the reasons above) and let the owner go off and do his thing til the cows come home. More than likely, over the next ten years or so, he will sell a product here or there and that is great for all. And the product gets free promotion for years and years. That saves a bundle in advertising costs for the product.
Two is, that if you are a smaller business promoting your products through affiliates, you lose all these prospective clients til the cows come home and all that free advertising that goes along with it. There are more sites have much less hits than our site, so to me, Commission Junction has proven beyond doubt that it is not really interested in supporting small business to become big business. That's just imho.
Perhaps clickbank is the better solution. They also pay much a higher commission with a much greater range of products on offer.
Commission Junction is one of those larger affiliate network sites which webmasters can join a link to products and services that are more applicable to your web page rather than leave it to the advertising gods and gurus to randomly select products that compete for your business rather than compliment your business. Ah, but they seem to have lost a bit of marketing nous at the moment.
Lo and behold, the websiteadministrator site has been officially forewarned that due to no paying hits over x amount of time, they plan to cancel the affiliate status. This doesn't particularly bother me as what is the point of my promoting someone else's website if it is not returning a commission as planned. Though sometimes it is not about money, but rather support. And i don't use them exclusively, in fact i much rather prefer Share-a-Sale. And you should try and find a products that better compliment your pages so that sales do occur in an orderly manner. There have been many visitors from my site to Commission Junction, so in my view, it is the marketers inability to close the sale, not my inability to provide a warm lead.
But this is not the point, there are two sad sides to marketing reach with his behavior.
One is that if you have a small website that does not get a lot of hits, this is one network you should make sure you do not join. I quite like the idea of smaller websites being able to set up a web page, link in some affiliate products (because of the reasons above) and let the owner go off and do his thing til the cows come home. More than likely, over the next ten years or so, he will sell a product here or there and that is great for all. And the product gets free promotion for years and years. That saves a bundle in advertising costs for the product.
Two is, that if you are a smaller business promoting your products through affiliates, you lose all these prospective clients til the cows come home and all that free advertising that goes along with it. There are more sites have much less hits than our site, so to me, Commission Junction has proven beyond doubt that it is not really interested in supporting small business to become big business. That's just imho.
Perhaps clickbank is the better solution. They also pay much a higher commission with a much greater range of products on offer.
No comments:
Post a Comment
Important Note:
Anyone is free to post links here but only if a back link to this site (or www.websiteadministrator.com.au) is added from your blog or website.